fooding

Here's a Cafe-de-coral inspired creation.

I especially like how proper plates were more common in Hong Kong. Big ones too! When going to my 8AM lecture I noticed how most food outlets weren't even open to serve food.

This division is interesting too:
 http://www.cafedecoral.com/web/sbu/sbu3_4.htm

Pricing is positioned with a slight premium to reflect consumers' psychographics' need.
Customer profile is cosmopolitan, young and upwardly mobile executives who are image conscious and need an upscale and sophisticated environment, with superior food quality, at a slightly higher premium on price fast food shops.